The fan landscape is evolving. Fans want more flexibility, crave immersive experiences, and live for those once-in-a-lifetime opportunities. Growing with the next generation of fans is more important than ever before.
Modern Ticketing Essentials: Beyond the Ticket is a free online course where industry experts from Ticketmaster and key partners discuss how personalizing the fan journey, implementing data strategies, leveraging NFTs, and forging strong distribution partnerships can elevate the fan experience — from first-time event attendees to life-time season ticket holders.
This six-lesson course will help those looking to learn more about the modern fan experience and how Ticketmaster helps build the foundation teams need to bring fandom to new heights. All course participants earn a digital verified badge they can display on their social channels.
A series of complimentary, interactive courses to help professionals stay on top of today’s ever-changing sports landscape.