Professional Education at the Speed of Culture

A series of complimentary, interactive courses designed to help professionals stay on top of today’s ever-changing sports landscape.

Crypto in Sports Essentials

Learn the basics of the blockchain and how crypto is influencing the sports industry – from NFTs to esports, see perspectives from marquee competitors and decision makers across sports.

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Flexible Online Courses

Learn anywhere, anytime. With our online learning, you can manage lessons at your own pace. 

Expand Your Skill Set

Gain a deep understanding from top brands and experts in the field across various subject matters. Each course consists of a series of video lesson modules, followed by a brief quiz.

Earn Your Badge

Upon completion of each course, you’ll earn a verified digital badge to share on your social platforms.

Current Courses

Crypto in Sports Essentials

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Coinbase and their partners dig into cryptocurrencies, NFTs, and blockchain technology, plus how crypto is impacting the sports and esports industries – through sponsorships, fan engagement, experiences, and more.
Presented by

Modern Ticketing Essentials: Beyond the Ticket

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Modern ticketing is more than a physical ticket. Leaders from Ticketmaster and their partners explore the means and importance of building new and engaging experiences for fans – through partnerships, distribution, NFTs, and beyond.
Presented By

Sports Marketing Essentials

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Leaders at Pepsi Sports Marketing and their agency partners at Genesco discuss Pepsi’s overall sports strategy and how they bring brands to life at marquee events including The Super Bowl and NBA All-Star Game.
Presented by

Athlete Marketing Essentials: NIL Certification

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Leaders from Facebook and Instagram break down the vast array of tools and services available for collegiate athletes, and those who work with them, to grow their audience, distribute content and generate meaningful revenue.
Together with

Check Out Our Other Courses

Want to earn more badges? Explore all of our online courses to further grow and develop your knowledge.

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What Professionals Are Saying

“Just wrapped up the Athlete Marketing Essentials: NIL Certification from Front Office Sports and am feeling more fired up than ever to equip student-athletes with the education and tools to elevate their platforms and maximize their potential. If you're in the college athletics space, I could not more highly recommend carving out some time to take this course. It's engaging from start to finish (and free!)”
Director of Student-Athlete Development, University of Connecticut
"I took some time to complete the Front Office Sports Sports Marketing Essentials course…Whether it was Pepsi or Gatorade, esports or NFL, the course covered it all! I highly recommend watching the videos and taking the short quizzes to anyone in the sports / entertainment industry. Looking forward to more courses from FOS in the near future.”
Event & Group Sales Advisor, IMG Academy
“Getting things ready for the upcoming semester, which means new certifications and trainings are in order! I had a chance to take Front Office Sports x Facebook x Instagram's new NIL certification - and I think all professors who cover personal branding, strategic communication, and PR should consider taking this and integrating this certification as part of their curriculum."
Professor of Strategic Communications, University of Louisville
“Even after graduating, there's always time to learn and continue to grow. Just recently completed the Sports Marketing Essentials course presented by Front Office Sports and PepsiCo. Gained some really great industry insights when it comes to sports marketing from a big player like Pepsi. Check this course out!"
Directory of Operations, Prolanthropy
As a Marketing student currently working an entry-level job in Sports, this course was a huge advantage to me. Working for a Brand, Agency, or Team to help drive Sales, Fan Engagement, and Athlete's brand portfolios has been my career goal for the last 5 years, and am excited to find resources to help get me there.
Student, California State University
“NIL will definitely provide massive opportunities for collegiate athletes and this session from Front Office Sports, Facebook & Instagram only served to confirm that the athletes have a LOT to consider as they embark on this ground-breaking moment. Thanks FOS.”
SVP Global Events & Solutions, GMR Marketing
“Just completed the Sports Marketing Essentials Course Presented by Pepsi Sports through Front Office Sports…definitely recommend to anyone who is eager to learn more about sports partnerships and how brand marketing strategies are brought to life.”
Brand Account Manager, Marketpryce
“I am always looking for more ways to become more knowledgeable about what goes into the various aspects of the sports industry…thank you PepsiCo and Front Office Sports for providing this opportunity to everyone and I know people will take a lot away from this as I did.”
Sports Experiences Manager, On Location
“Excited to add this NIL Certification badge to my credentials! Huge thank you to Front Office Sports , Facebook , and Instagram for putting together this amazing course, which will allow athletes to use their talent and creativity to produce sustainable, lucrative careers for themselves.”
Brand Development Associate, Piney Run Sporting Club
“I recently completed the Front Office Sports online sports marketing essentials course! If anyone reading this is a college student like me, I would recommend you to take this course! It taught me so much incredible information about the sports marketing world and it is easy to complete as you can do it on your own time!”
Student, San Diego State University
“After recently completing my Fundamentals of Global Sports Management certificate from NYU, I went back to finish the Sports Marketing Essentials course presented by PepsiCo. What an incredible partnership offering from Front Office Sports and the best soft drink company! I look forward to diving into their new Athlete Marketing Essentials: NIL Certification.”
Senior Manager/Sponsorship Activation, MKTG
“Recently earned my NIL Certification by Front Office Sports. Excited about assisting student-athletes with developing their brands/communities via social media and beyond!!”
Director of Student-Athlete Development, Morgan St. University

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